The 2025 Subaru Love Promise Community Commitment Award
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to our community, and the Subaru Love Promise.
The 2025 Subaru Love Promise Community Commitment Award recognizes elite Subaru retailer who provide an exceptional customer experience at every interaction with Subaru. These retailers have demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as environment, community, health, education, and pets.
Here at Subaru, we love our community as much as we love our vehicles and are committed to making a positive impact on the lives of all of our customers and neighbors.
What is the Subaru Love Promise?
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. Subaru and our retailers believe every day gives us an opportunity to positively impact the world around us – by how we support each other, our customers, and our community. Together, we are committed to making the world a better place. \n\n The Love Promise is what makes Subaru More Than a Car Company® and a Subaru retailer More Than a Car Dealer®. It sets a standard that we are committed to living every day. \n\n What is the Subaru Love Promise Community Commitment? \n\n At Subaru, we believe in being a positive force in our community, not just with donations, but with actions that set an example for others to follow. We aim to make the world a better place through several key initiatives that help support and protect people, pets, and our planet:
How is Mike Shaw Subaru dedicated locally to the Love Promise?
We are committed to the Subaru Love Promise by making our team members, guests, business partners and our local community feel loved and respected in all interactions with our store.
2 Blondes All Breed Rescue, Soul Dog Rescue, Canine Partners of the Rockies
EcoFriendly Dealership Certification, Groundwork Denver, Drive Clean Colorado, Colorado Earth Day Celebration, Clean Air Foundation
Thornton High School, Legacy High School, Boys and Girls Club, AMP - Academy Music Parents Association
Thornton Police Department, B Strong Ride, Generate Hope, Senior Veterans Inc., Arvada Jefferson Kiwanis Foundation
Children's Hospital Colorado Foundation, Boulder Cancer Fighter's Foundation, Anschutz Medical Center, University of Colorado Hospital, Boulder Community Hospital
Love Promise Stories from Mike Shaw Subaru
Subaru and Mike Shaw Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
The Spark that Started It All - Vicky L
Our 20th Anniversary Gala was a beautiful and heartfelt celebration. More than one hundred people gathered to honor 20 years of LifeSpark’s healing work and to look forward to what comes next. The room was filled with connection, gratitude, and a shared belief in bringing peace and comfort to those facing cancer. Thanks to the generosity of our community, and Mike Shaw Subaru, we raised $40,000, enough to support over 125 individuals with cancer through calming, restorative sessions. We are just getting started — and we are so grateful you are walking this path with us.
Local Support - Mary K
Jeffco eats is incredibly grateful for Mike Shaw Subaru's volunteer day with us! The whole team jumped right in packing food, organizing supplies and helping ensure that students and families in our communities have reliable and nutritional weekend meals. Your donation and hands on support make a real difference for kids facing food insecurity right here in Jeffco. We couldn't do this work without partners like Mike Shaw Subaru who show up with compassion and enthusiasm to help! Thank you for living the Subaru Love Promise and making our mission stronger. We appreciate you more than you know!
Another Successful Tail Wagging Event! - Brooke S
Thank you, Mike Shaw Subaru, for hosting another successful Subaru Loves Pets Event! 2 Blondes All Breed Rescue cannot be more thankful for our continued partnership with Mike Shaw Subaru. This years adoption event was the best one yet! Your support and hospitality created the perfect environment for our pups to shine and find their forever families. From the welcoming smiles to the thoughtful setup and promotion, every detailed showed how much your team truly cares about pets and the community. Thanks to your partnership, we were able to showcase dozens of adoptable dogs and many went home to loving families that day!! Events like these not only help our dogs find homes but also spread awareness about the importance of rescue and adoption. The Subaru Loves Pets initiative perfectly reflects what we believe in: giving every pet a chance at a happy, healthy life. We're so grateful to have community partners like Mike Shaw Subaru who share that same passion and go above and beyond to help make it happen. From all of us, and our four-legged friends, thank you for opening your doors, hearths and hands to support our mission!
Holiday Love for Local Veterans! - Mellissa G
We can’t thank you enough for spending the day with us at Veterans Community Project of Longmont! Your team jumped right in, getting Tiny Homes ready for upcoming Veteran move-ins, tackling landscaping projects, starting work on our community garden, and even helping us kick off the holiday spirit by hanging lights. Because of your hard work, our village looks and feels more like home for the Veterans who will soon be moving in. Every hour you gave and every task you took on helps us create a welcoming, supportive place for those who’ve served our country. We’re so grateful for your partnership, your positive energy, and your commitment to making a difference. Thank you for showing up for our Veterans and for our community, we can’t wait to have you back again soon!
A Special Thanks! - Liz F
THANK YOU for supporting our 17th Annual Duck Derby. Your donation of time and resources added to our prizes and helped award the winning duck ticket holders! These prizes made many people happy. Thank you also for supporting our community. By contributing to one of our annual fundraisers, you contributed to your community. Our Rotary Club of Northglenn-Thornton focuses on many local projects. Some projects are strictly financial: scholarships to local high school seniors ($20,000 last year), week-long summer leadership camp for local teens, initiating and supporting the drive to eliminate polio in the world. Other projects are financial and "hands-on": annual food drives for local food banks, planting and caring for flower beds in our city parks, buying presents for Adams County CASA teens to fulfil 3 wishes at Christmas and support of local high school fundraisers. We thank Mike Shaw Subaru for their participation and support- you are very special to us!
A Heartfelt Thank You to Arnie - Evelyn H
On behalf of the families whose lives you’ve touched, we want to extend a deep and sincere thank you to Arnie, one of the dedicated technicians at Mike Shaw Subaru, for going above and beyond in an act of true compassion and selflessness. Arnie generously donated an entire day of his own time—unpaid—to complete much-needed brake jobs on vehicles belonging to families in serious need. While Arnie willingly offered his time and labor to assist one individual with the break repair, when he was informed more families needed assistance, he did not hesitate to spend the whole day completing numerous repairs without being asked. These were not just simple repairs. They were critical safety fixes for individuals who rely on their vehicles every day for work, school, and medical care. The families served included survivors of domestic abuse, individuals struggling with low income, and those caring for children with special needs. Each one faces incredible daily challenges, and for many, safe and functioning transportation can mean the difference between stability and crisis. In a world where time is one of the most valuable things we have to give, Arnie’s choice to give his time and skilled labor—without compensation—speaks volumes about the kind of person he is and the values upheld at Mike Shaw Subaru. It wasn’t just about fixing cars; it was about restoring dignity, peace of mind, and hope to people who needed it most. This is what the Subaru Love Promise looks like in real life: caring for others not just in word, but in action. Arnie didn’t just show up with tools—he showed up with heart. And because of his generosity, multiple families are now safer on the road and better equipped to move forward with confidence. To Arnie—thank you for your hands, your heart, and your humility. And to Mike Shaw Subaru—thank you for fostering a workplace culture that empowers employees to do good and give back to the community in meaningful, impactful ways. Your team is truly making a difference, one act of kindness at a time. Our nonprofit organization (which we choose not to disclose due to family privacy) would not be able to assist families in need without people like Arnie. He unexpectedly and willingly donated his skills and labor to better the lives of those who need it most. We are so thankful that people like Arnie exist and are out there to make the world a better place. With immense gratitude, Evelyn
Mike Shaw Subaru Supports Foster Source - Joshua S
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Thornton, this is a harsh reality. Helping others strengthens communities, which is why Mike Shaw Subaru is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like Mike Shaw Subaru have helped nearly 900,000 children and adults in urgent need. On 01/13/2025, Mike Shaw Subaru donated 300 coats to Foster Source. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
Subaru Drives LLS’s Mission Forward, One Delivery at a Time - Lauren S
Through the Subaru Loves to Care initiative, Mike Shaw Subaru has partnered with The Leukemia & Lymphoma Society (LLS) and RMCC Thorton to bring comfort and encouragement to cancer patients. Each summer, this meaningful collaboration results in the delivery of cozy blankets and handwritten messages of hope. On 6/26/25, Mike Shaw Subaru generously visited the hospital to personally deliver these items, brightening the day of patients undergoing treatment. These simple yet powerful gestures are deeply appreciated—patients often share how much it means to feel seen and supported by their broader community. By engaging local Subaru retailers and community members, these deliveries not only uplift patients but also help advance LLS’s mission to improve the quality of life for patients and their families. We are truly grateful for Subaru’s compassion, generosity, and commitment to making a meaningful difference.
Gifting Comfort and Compassion - Lisa P
The Leukemia & Lymphoma Society (LLS) and Rocky Mountain Cancer Center extend our deepest gratitude to Mike Shaw Subaru for their generous and compassionate donation of warm blankets and heartfelt Messages of Hope as part of the Subaru Loves to Care initiative. These donations mean more than just comfort items—they represent hope, kindness, and human connection to those in the midst of some of the most challenging moments of their lives. For many patients undergoing treatment, especially those in extended or aggressive care regimens, small gestures like a warm blanket or a personal message can lift spirits in ways that words alone can’t fully express. Thanks to Mike Shaw Subaru, dozens of cancer patients in our community felt seen, supported, and loved. Your team's presence during the delivery and your continued commitment to giving back through Subaru’s Love Promise initiative make a meaningful difference—not just for our patients, but for their families and our caregivers as well. We are proud to partner with an organization that truly embodies the spirit of care and community. Thank you for helping us bring light and warmth to those in need, and for standing with us in the fight against cancer. Together, we are not only delivering blankets—we are delivering hope. With appreciation, Rocky Mountain Cancer Center
Partners In Life - Kyle L
Dear Lauren and Friends at Mike Shaw Subaru, Thank you for the extremely generous $500 donation to Canine Partners of the Rockies (CaPR) to sponsor our charity Golf Tournament. CaPR is proud to help Colorado residents with disabilities become more independent through our amazing dogs. Canine Partners of the Rockies' mobility service dogs have become invaluable to people living with a mobility disability and our facility dogs impact the lives of many in schools, counseling offices and hospitals. In fact, our highly skilled service dogs have changed the lives of our clients and have positively impacted the lives of thousands more since 2002. Our important work is only possible because of thoughtful contributions of people like you. Thank you so much! We're so grateful for your continued support. You're all the best!
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